Nike, Kim Kardashian and Michael Jordan

Nike is betting Kim Kardashian can be its next Michael Jordan
Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 years ago, but for women
Kim Kardashian went all-in on NikeSKIMS collab
Kim Kardashian has “obsessed” over “every single detail” of her new NikeSKIMS brand. The collaboration marks a historic partnership between two industry giants, marking a significant moment in the global sportswear market.
'Isn't just a brand but a movement' : Nike announces partnership with Kim Kardashian eyeing to replicate Michael Jordan's 'Jordan' shoes success
Nike initiated a historic partnership with Kim Kardashian's shapewear-turned-lifestyle brand Skims, bringing NikeSkims-the all-new women's performance collection featuring training apparel, footwear,
Nike Bets Big on Kim Kardashian
More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim Kardashian can help it do the same for women’s activewear.
Whisper it, but Kim Kardashian could just save Nike
The sportswear brand is partnering with the powerhouse influencer – and it could give them access to a whole new demographic
Nike partners with Kim Kardashian's Skims for new women's athleisure brand
Nike will launch a new women's activewear brand in the U.S. this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to better compete with upstart brands.
Opinion
Nike’s revival: A tie-up with Kim Kardashian’s Skims label might just do it
Sportswear major Nike is set to launch its NikeSkims range. While its past deals with fashion labels have been let-downs, this one could help the company achieve the turnaround it so badly needs.
Kim Kardashian set to launch new Skims brand in partnership with Nike
Kim Kardashian is taking her shapewear brand into the big leagues. The reality star announced on Tuesday that she’s partnering with Nike to launch an all-new brand: NikeSkims.
America Runs on Skims: Kim Kardashian Teams Up With Nike to Launch New Activewear Brand NikeSkims
The fashion mogul and reality TV star is set to launch a fitness-minded crossover brand that'll debut its first collection in Spring 2025
Kim Kardashian's SKIMS partners with Nike on new activewear brand NikeSKIMS
SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all levels.
'We're incredibly excited': Kim Kardashian 'obsessed' over 'every single detail' of new NikeSKIMS brand
Kim Kardashian admits she has "obsessed" over "every single detail" of her new NikeSKIMS brand - which is bringing her shapewear company SKIMS together with sportswear giant Nike.
Nike and Kim Kardashian’s Skims Join Forces: The Company Once Warned Adidas About Kanye West
Kim Kardashian and Nike are working together on a line of training apparel and shoes; we wonder how Kanye West feels about that.
Nike and Skims’ Joint Label Announcement Earns $6.1 Million in Media Exposure, Kim Kardashian’s Post Boosts Collaboration by $1 Million
Tuesday’s announcement of the new brand created in partnership by sports giant Nike and lifestyle company Skims generated ...
Kim Kardashian signs mega deal with ailing sportswear giant leading to surge in firm’s share price
KIM Kardashian is ready to wring the changes for Nike thanks to a new deal with the ailing sportswear giant. The reality star ...