Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo ...

Cola's (NYSE:KO) North American media account to French rival Publicis (OTCQX:PUBGY) following a competitive tender, ...

WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.

Coca-Cola confirmed the shift, but also stressed that no other changes to agency assignments are planned and that it is in ...

Publicis Groupe has taken a chunk of business from Coca-Cola, a major client of WPP. Various reports put the value of the win ...

Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...

Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...

This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, from ...

WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...

Coca-Cola Co. is nearing the end of a closed review of its U.S. media account, with incumbent WPP and rival Publicis Groupe ...

Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo acquires Poppi. Publicis might be snapping up Coke’s North American media ...