Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Stanley is releasing eight new Barbie-themed versions of their viral Quencher tumblers — here's how to get these limited-edition cups online ...

Whether shopping for a toddler, baby or a bigger kid, Walmart's top toys list has plenty of Barbie, sports and movie-inspired ...

Since Greta Gerwig’s brilliant “Barbie” movie came in July 2023, countless people have continued revisiting their own fond ...

Since her debut in 1959, Barbie has become one of the most recognizable and beloved toys in the world. With her many careers, ...

Because many of the hottest toys of the holiday season sell out early ... Find this 4.9-star-rated Lego set at Walmart for $63. Barbie can enjoy hours of play with this game room set.

Nothing beats spending real time together,” gushes the blurb for phone manufacturer HMD’s Barbie Phone. Offering only text ...

The 66 item-long list includes 25 items priced under $25, TV-inspired toys, crafting products and an exclusive Barbie World collection. Barber said Walmart's list includes a "whole different ...

The “Barbie” actress wore an off-the-shoulder gray midi dress and black strappy heels at the premiere of her and Tom Ackerley ...

It's about a year late, but the Barbie Phone is finally here. This is not a smartphone, but a clamshell-style feature phone that's all pink and branded with Mattel's Barbie logo. The handset has a ...